The hiring of Alex Lopez, who has worked at Nike for 23 years, represents a shift for the ad-agency group as it adapts to a changing advertising landscape.
Ford, Goldman Sachs and Target pause advertising after New York Times raised questions about the digital-media startup’s practices.
The internet giant is giving its product search pages a makeover after two decades of shifting strategies have left it playing catch-up for online retail ad dollars.
Jony Ive’s creative company reached a multiyear deal with the luxury sports car maker and its largest shareholder.
International advertising giant WPP is set to pay $19 million to settle a Securities and Exchange Commission probe into whether its rapid overseas expansion involved violations of the Foreign Corrupt Practices Act.
The social-media giant seeks to assure advertisers and suggests its tools may undercount the effectiveness of campaigns.
Prestige cable used to thrive against the biggest streaming services, but big wins by “The Queen’s Gambit,” “The Crown” and “Ted Lasso” at the Emmys show how much has changed.22